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working in the garden
Moore & Co
delicate black wooden handles
French home fragrance
Vintage French Byrrh Advertising Booklet – L’Histoire d’un Prince Charmant, Circa 1930s ornaments working in the gardenA whimsical piece of French advertising history, this illustrated booklet was produced in the 1930s to promote the celebrated apritif Byrrh. With its theatrical title LHistoire dun Prince Charmant (The Story of a Charming Prince), the booklet transforms a drink into a fairytale a playful narrative style typical of interwar French marketing. Founded in 1866 in Thuir, Byrrh was one of Frances most beloved quinine based apritifs, praised both as a
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